increase in new patients year on year


increase in organic traffic year on year


cost per Google Ads enquiry

The client

Sunshine Dental are an independent local private dentist offering all dentistry services, specialising in dental implants and dentures.

Sunshine are commited to the growth of their staff and all team members have additional interests in areas such as dental radiography and impression taking.

Sunshine Dental

The goals

After a poor experience with their previous agency, they bit the bullet and sought out a more polished agency that could greatly improve their digital marketing.

“We need a better agency than the one we currently have, and we are looking to get more leads for Denture enquiries” – Roddy Patterson, Director, Sunshine Dental

They wanted to get more private dental enquiries and more enquiries related to their core specialised services around Dentures, Dental Implants, Hygiene, Teeth Whitening within the Long Eaton, Nottinghamshire and Derbyshire areas.

Goal One

Increase enquiries for core dentures services

Goal Two

Increase private dental enquiries and reduce NHS enquiries

The strategy

After filling in for their previous agency, we ran Google search campaigns that targeted the suggested areas with relevant keywords, negating irrelevant traffic and decreasing the number of NHS enquiries.

After brushing up their Google Ads campaign, we expanded their marketing to Bing Ads which proved to be very effective!

Over four years of working together, we have progressed hugely, supporting Sunshine Dental with the launch of a new website and working with them through the uncertain lockdown eras.

After identifying unusual traffic behaviour on Google Analytics, we found the Google Ads traffic was being recorded as Google Organic. We cleansed the information that was recorded from the previous devilish agency, resulting in much more refined Google Analytics data with no random traffic sources.

In addition to PPC, we improved their SEO through refining Metadata, content optimisation, link building, keyword research and more.

The results

The progress Repeat Digital has made with Sunshine Dental in four years has been immense and with the ever-changing digital environment, we have a strong relationship and keep the dental practice busy, healthy, and striving.

The number of enquiries generated by PPC on a monthly basis for their very specialised services, such as teeth whitening and dentures, have excelled, achieving an average cost per enquiry of £12.

Through our SEO work, Sunshine Dental have seen a 23% increase in year-on-year new users and a 185% year-on-year increase in conversion rate.


Do you have a campaign in mind that you need some help with building? Or are you just looking to get started with a digital marketing strategy? Whatever your needs, we can help you grow your business.

Get in touch to have a chat with one of our team about how we can help you.

7 + 11 =

友情链: im体育官方入口,im体育app官方入口 安卓版下载 | im体育线上登录_im体育官网版网址下载 | im新体育首页~IM体育最新免费版下载 | IM体育综合官方网站|im体育最新版下载安装 安卓版 | im体育登录平台|im体育比分直播 v8.3.28 苹果版 | im体育赛事比分app,im体育app登录平台 安卓版下载 | im体育苹果下载软件 _ im体育平台官方网站 APP v5.1.23 |